Jamaican Police.Com

Financial institution, Scotiabank, and the Police’s traffic division, have partnered on a road-safety campaign that targets Jamaica’s children.

More than 200 children sustain injuries in traffic accidents annually in Jamaica, and there were 31 vehicle crash-related child fatalities in 2009. Additionally, there are hundreds more who have suffered psychological damage. These numbers spurred the financial institution to ramp up efforts to curb the problem, so last year they launched the Street Smart campaign. 20 schools are currently involved in the campaign, and a team (which includes doctors and traffic cops) visits these schools from time to time. They give road-safety instructions, and the police use video clips and other hands-on methods to educate the children on best practices on roadways.

Tags : Police Traffic Division, Road Safety, Scotiabank, traffic police